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Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz (2012-04-30) - de Andy Sernovitz (Broché) (Author)
Details Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz (2012-04-30)
La ligne ci-dessous contient les détails de base du Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz (2012-04-30)
| Le Titre Du Livre | Word of Mouth Marketing: How Smart Companies Get People Talking by Andy Sernovitz (2012-04-30) |
| Date de Parution | |
| Traducteur | Marietta Nardos |
| Quantité de Pages | 813 Pages |
| Taille du fichier | 71.84 MB |
| Langue du Livre | Français et Anglais |
| Éditeur | Manning Publications |
| ISBN-10 | 0667199573-BMB |
| Type de Données | ePub AMZ PDF EZW RTF |
| de (Auteur) | Andy Sernovitz (Broché) |
| EAN | 133-9984652919-AYQ |
| Nom de Fichier | Word-of-Mouth-Marketing-How-Smart-Companies-Get-People-Talking-by-Andy-Sernovitz-(2012-04-30).pdf |
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The mustread summary of Andy Sernovitzs book Word of Mouth Marketing How Smart Companies Get People Talking This complete summary of the ideas from Andy Sernovitzs book Word of Mouth Marketing shows how this type of marketing isnt really about the marketers or even marketing itself
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He defines word of mouth marketing as people a reason to talk about your stuff it easier for that conversation to take place See Andy Sernovitz Word of Mouth Marketing How Smart Companies Get People Talking Revised Edition 2009 p 1 2 The researchers included Prof Barak Libai of the Recanati Graduate School of Business Administration at Tel Aviv University Prof